Throughout my digital artefacts in my Digital and Social Media Major, I always strive to find a way to link it to bodyboarding. I am passionate about this sport and therefore want to continue to develop ideas through different subjects and how I can link them to bodyboarding. You can find my past DA content here.
Throughout this digital artefact, I’m going to consider what the future of bodyboarding might look like through numerous predictions. I will observe the history of bodyboarding and attempt to make some predictions for the future. I will also include in-depth research of the current information on these technologies and their impact and issues.
Bell’s theory states that “the past is not a guide to the future”. However, I aim to cover a brief history of bodyboarding to identify historical trends and pinpoint its current state in 2020. Further, it is quite clear that the past is not a guide to the future, as the amount of bodyboarders around the world has decreased over the years. A current belief is that there has been a decline in numbers, due to the lack of a solid foundation for the next generation.
“With a lost foundation, the future is uncertain.”– Ricardo Estupiñán
DA Production Timeline
Bais suggests using ai to analyse audio signals, video images, people and objects, which camera to switch to, etc. He suggests that AI could learn an algorithm to generate appropriate replays and live stream content.
The source also suggests AI could use motion tracking automated cameras, in any location. This further assists the demand for watching less popular sports, which would have difficulty getting coverage on tv. As well as assisting with costs due to the expense of broadcasting on live TV.
Estupiñán puts forward an idea to change the way bodyboarders promote the sport. Shifting from advertising big, gnarly waves, to small, fun and safe waves. He also suggests that there should be a bigger focus on the younger generations by creating competitions and clinics for them in the future.
This source discusses how niche sports have limited opportunities to promote their sport through traditional media such as TV and print media. It suggests 3 marketing activities to help build numbers in niche sports:
The source links these activities to the power of social media to generate a culture and develop a brand. It further looks at historical trends and creating ways to connect beyond traditional media.